Handbook of Tourist Behavior

Download or Read eBook Handbook of Tourist Behavior PDF written by Metin Kozak and published by Routledge. This book was released on 2009-01-13 with total page 332 pages. Available in PDF, EPUB and Kindle.
Handbook of Tourist Behavior
Author :
Publisher : Routledge
Total Pages : 332
Release :
ISBN-10 : 9781135849115
ISBN-13 : 1135849110
Rating : 4/5 (15 Downloads)

Book Synopsis Handbook of Tourist Behavior by : Metin Kozak

Book excerpt: In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, buying and consuming tourism/travel products and services includes a range of psycho-social processes and a number of personal and environmental influences that researchers and managers should take into account. This book provides an overview of such processes and influences and explains the basic concepts and theories that underlie tourist decision-making and behavior. It also incorporates a number of cases studies in order to aid readers to better appraise the application of those concepts and theories. The Handbook of Tourist Behavior will be of significant interest to researchers and students in tourism, leisure, marketing and psychology, and also to practitioners in the tourism industry.


Handbook of Tourist Behavior Related Books

Handbook of Tourist Behavior
Language: en
Pages: 332
Authors: Metin Kozak
Categories: Business & Economics
Type: BOOK - Published: 2009-01-13 - Publisher: Routledge

DOWNLOAD EBOOK

In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any ma
Handbook of Consumer Behavior, Tourism, and the Internet
Language: en
Pages: 336
Authors: Juline E. Mills
Categories: Business & Economics
Type: BOOK - Published: 2013-07-04 - Publisher: Routledge

DOWNLOAD EBOOK

Make the most of your online business resources The growing acceptance and use of the Internet as an increasingly valuable travel tool has tourism and hospitali
The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism
Language: en
Pages: 484
Authors: Saurabh Kumar Dixit
Categories: Business & Economics
Type: BOOK - Published: 2017-04-07 - Publisher: Taylor & Francis

DOWNLOAD EBOOK

Consumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangeably denoted by the terms ‘traveller behaviour’, ‘t
Handbook on Tourism and Behaviour Change
Language: en
Pages: 385
Authors: Haywantee Ramkissoon
Categories: Business & Economics
Type: BOOK - Published: 2023-11-03 - Publisher: Edward Elgar Publishing

DOWNLOAD EBOOK

A must-read for researchers and practitioners focusing on how the tourism industry needs to evolve given the societal and sustainability challenges we face, thi
Handbook of Scales in Tourism and Hospitality Research
Language: en
Pages: 428
Authors: Dogan Gursoy
Categories: Business & Economics
Type: BOOK - Published: 2014-12-18 - Publisher: CABI

DOWNLOAD EBOOK

As the field of tourism and hospitality experiences maturity and scientific sophistication, researchers need to fully understand the breadth and depth of existi